Do you know what single thing in modern life annoys people more than any other? Here’s a clue. Yes. The dear old automated touch-tone system. And...
Look, I’m a straight arrow: I tell it like it is. But, that’s not what people want to hear. Everywhere I go on the web, whether...
I’ve got to ask you, how does a rookie, as so many of us are, know a scam from a great gift, and for nothing? Smells...
The competent advertising man must understand psychology. The more heknows about it the better. He must learn that certain effects lead tocertain reactions, and use that...
To write simply is as difficult as to be good. W. Somerset Maugham To write simply is as difficult as to be good. W. Somerset Maugham...
He just sent me his latest email from his collection of Helpful ideas. Take a look at it and send him an email (you’ll see what...
It’s nearly 4pm here in the North West of England… it’s been raining since late morning. And I love it. Over the past few days we’ve...
Shortly after 9/11 i went on a teacher-training course. There were quite a few people there – men and women – but mostly women. Now picture...
One of my marketing colleagues, J.F. Jim Straw (actually, I’m exaggerating as he’s far past my level in business) keeps sending the same emails to his...
Many things are possible in advertising which are too costly to attempt.That is another reason why every project and method should be weighedand determined by a...
Do you know what single thing in modern life annoys people more than any other? Here’s a clue. Yes. The...
Jim Straw has been in business since before most of us were born. He’s the guy dan kennedy called, “…...
One of my teachers told me about a Jehovah’s witness (JW) who came knocking at his door quite early one...
The competent advertising man must understand psychology. The more heknows about it the better. He must learn that certain effects...
Our Deepest Fear – Marianne Williamson You may remember that rousing speech from the movie ‘Coach Carter’. You may wonder...